For this month’s team journal, we asked some of our team members to share a life story about a purchasing or client experience where the brand’s values stuck out to them, resonated with them and ultimately drew them in to make a decision. As consumers, we are usually motivated to act for reasons deeper than […]
Values have been on our mind a lot recently. This whole month we have been diving in to the role that values play in branding and we wanted to continue the conversation since they can and should play a leading role of brand development. Building your brand and living out your values does not happen […]
It can be somewhat easy to determine who we want our target audience to be. What isn’t always easy is reaching out to communicate to that audience in a way that connects. Is there some magic formula out there that will attract the clients we want? Does it look like sending out email blasts twice […]
One of the ways that we learn, in life and in business, is by studying companies or individuals who excel at following their purpose and doing what they love. Today we’ll explore a company that is thriving and getting national attention for their approach to culture. At CHAR co, we define culture as values, beliefs, […]
Businesses tend to get lost in the daily tasks of managing inventory, emails, client expectations, people, and finances. We focus on making the best product the most efficiently; striving to add value while shaving back hours and costs. We do our best to bring our best self to social media counting the likes, comments, and […]
Welcome to our monthly Team Journal! This will be a space for us to give you more details about current projects, let you know how our month is going and what we’re currently working on! Its a chance for you to hear from each of our team members & get to know the CHAR co. […]
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