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3 Essentials of a Great Brand Story

Build a brand that tells a story.
Deliver an experience people love. 

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WHY WE GO CRAZY FOR PSL’S

Who here has enjoyed, seen, Instagrammed (we see you), talked about, or (if you are throwing shade) have been annoyed with the Pumpkin Spice Latte epidemic? It is literally everywhere and has taken the coffee and social media world by storm. The thing is, Starbucks hit it out of the park with their marketing strategy […]

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SURROUND YOURSELF WITH A TEAM THAT CARES

At CHAR co, we talk a lot about caring. We believe it is crucial for several reasons. We all want to be part of something that we care about. We care about our team, work, and vision. In addition, we want to feel cared for as an individual and work with others that we too […]

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THE ART OF LISTENING WELL

Have you ever had a conversation with someone that clearly wasn’t listening to you? Whether the person was distracted by their phone, quickly changed the subject, interrupted you mid-sentence, or did not respond appropriately, it is no fun to feel like your words are not being heard, understood, or appreciated. Surely, you have been in […]

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SAVANNAH HOUSE BRAND STORY

When we met with Mary Jo to talk through how STORY could be a part of her business journey, we instantly fell in love with who she was and the passion she had for her brand. Watching people take risks and create solutions to the problems that others experience is one of our favorite things. […]

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KEEPING YOUR BUSINESS FOCUSED AND FRESH

It’s so easy for us to get stuck. Stuck in a job that is going nowhere, stuck in a routine that brings chaos instead of peace or stuck with a brand strategy for a business that is no longer serving its tribe of customers.    As business owners and leaders, how do we manage what […]

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LABOR DAY – TAKING A DAY TO BE INSPIRED

The end of summer is drawing near. Though busy, summer can be filled with vacations, outdoor eating, and spending time with family. With the new school year comes a new schedule and new challenges. This approaching long weekend has us thinking about slowing down, starting fresh, and getting inspired. Labor Day was designed as a […]

Start creating your beautiful brand STORY. 

GET STARTED

Complete a brief questionnaire. 

We follow up to schedule a personal consultation. 

Our team creates your custom Story proposal.